PQ BY RON ARAQ
MIDO 2015
From the idea of a great artist: design, innovation and interactivity at Mido 2015.
We create showrooms and corporate museums where you can tell your story in a new and exciting way.
Technology is a tool: put it at the center of a strategic project that enhances your products.
Combine physical and digital products and content to increase your customers' involvement.
Build a world around the product, tell the story, make the emotions live.
Create experiences that connect your customers with each other, sharing spaces and sensations.
Open a dialogue, get to know your customers to better satisfy their desires and expectations.
We can support you in the design and implementation of a digital environment that encompasses objects, documents, movies, and projections that can breathe life into your story, expand it and make it interesting. Through new interactive technologies we can guide visitors on a tour where every detail, both physical and digital, is part of your brand experience.
The integration between real and digital allows us to create engaging experiences that increase the value of what you are exhibiting, telling the story, the production methods, the connection to society, and the human aspects. In doing so we promote greater involvement in the products, services and history of your company.
Our Showroom solutions offer interactive discovery itineraries, which stimulate participation and interaction with visitors. Digital engagement becomes a competitive advantage because it promotes brand awareness and brand fidelity.
We can support you in the design of the exhibition itinerary, creating multimedia content for you that perfectly integrates with your space, transforming it into a memorable experience.
The 25 years of experience and specialization that we have gained the field allow us to be a unique partner as we simplify processes and reduce complexity. Our work organization is agile and flexible, offering you secure and scalable solutions.
Digital Transformation has also revolutionized the traditional showroom. It has evolved from a simple exhibition space to a system that is a mixture of physical/digital, in which the visitor's sensory and emotional experience is the focal point. Through digital devices, such as large displays or projection systems, the identity of the exhibited product is expanded upon as it is brought to life and given a voice. Through visitor interaction, via their smartphones for example, feedback is acquired and the possibilities of offering new services are multiplied.
From the idea of a great artist: design, innovation and interactivity at Mido 2015.
Design Holding, an iconic multi-brand company operating in lighting and furniture’s sector, refits and old port warehouse in Copenhagen.
Ares Design is a leading company in the customization of luxury cars. It has decided to innovate its headquarters located in the Emilian Motor Valley and its European showrooms with interactive video walls and multi-touch tables. The company, by its nature oriented towards a prestigious and international clientele, asked us to make its exhibition spaces even more unique and exclusive, just like the splendid cars branded Ares Design.
OLED technology: just another innovation destined to be forgotten or the new frontier of displays for all digital devices?
How to design a showroom with LED technology
Even bigger and better performing screens: do we really need them? And what to choose between LED Wall, Touch Wall and Video Wall?
